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Consumer Products & Retail

Morningside is a leading provider of language services to the consumer products & retail industry. We help the world’s top brands reach global consumers and enter foreign markets with localized content that is as effective and impactful as the original. With a full suite of translation and localization services in 100+ languages and a dedicated team of graphic designers, linguists and copywriters, Morningside offers comprehensive solutions to help you win customers and create localized content that will resonate with your target audience.

Transcreation

Morningside’s transcreation services help you adapt marketing & advertising content like slogans, ads and websites for a broad-range of overseas markets. Our copywriters and linguists are native speakers of the target language and have extensive marcom writing experience. Whether you need help with a tagline or a global marketing campaign, Morningside provides the expert knowledge and experience to help you prepare effective marketing materials that will truly connect with your target audience.

Global Brand Management

To preserve brand integrity and accurately adapt your marketing message, Morningside employs qualified linguists who are native to the language and culture of the target audience and country. As a result, our language solutions for marketing and other materials resonate with local consumers and achieve the greatest impact. Packaging must also be localized and adhere to local regulatory guidelines.

Industry Specializations

No matter the volume of documentation, the complexities of the project, or the urgency of the timeline, Morningside is ready to manage your project. Morningside’s expert team of consumer products language experts have specialized experience in the following subject areas:

  • Food & Beverage
  • Retail
  • Cosmetics
  • Fashion
  • Consumer Electronics
  • Home Office Products

The Morningside Advantage

Morningside’s marketing translators are native to the language and culture of your target audience, and are selected based on their specific expertise in branding, PR, or advertising. With more than fifteen years of experience localizing marketing materials for over 180 countries, Morningside’s marketing translation services can handle projects large or small on time and on budget.

Meeting Deadlines & Rush Service

Morningside is a global company that is always open for business. With 5 offices around the world and our convenient, web-based client portal, we are available 24 hours a day, 7 days a week to prepare free quotes and take on new projects. With a 99% on-time performance rate (according to our most recent client survey), Morningside has a proven track record of meeting deadlines. We understand that some projects require expedited turnaround and are fully equipped to provide rush and next-day service to our consumer products & retail clients.

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